He lived next to many Jamaican families who introduced him to reggae music which he quickly became obsessed with. However, he was involved in some criminal activity and ended up in jail several times.
Between arrests, he managed to record his first album and make a music video for "Informer," but he was back in jail before he could hear it play on the radio. He was serving eight months for an attempted murder charge when he finally saw his own music video appear on television. I was seeing a future in it. Snow's song "Informer" took off internationally and he became an enormous name.
He actually had the Guinness World Record for having the biggest selling reggae single of all time. But after his initial success, everything dropped off. He continued to release music, but nothing seemed to catch as much attention as "Informer," and slowly people forgot his name. He had a few moderate successes in Canada, but nothing to the extent of his old song. He tried teaming up with Shaggy and Blu Cantrell for a song called "Legal" that did fairly well in Canada, but once again didn't chart outside of his country.
In , Snow's career changed direction after a tragic event completely derailed his life. His longtime partner, Tamii Edburg passed away from cancer and he completely devoted himself to charitable organizations. He raised thousands of dollars for cancer research and actually established his own NGO called Pure Snow, which helps people living in non-profit housing.
He continues to raise money with his organization, and releases new music regularly. He also performs occasionally, reminding people why they fell in love with him all those years ago. In a seperate incident, Snow was charged with assault causing bodily harm for which he pleaded guilty and ended up also serving time in Maplehurst Correctional Centre. He was later aquitted of all murder charges after a friend confessed to the stabbing.
Eighteen years old and i'm on a range with pure murderers. I'm not on no petty range downstairs, or the third floor, or the fourth floor. I'm on the fifth floor with big timers rocking the jailhouse! While on bail, between incarcerations , Snow took a trip to New York City where word got back to MC Shan that this young white suburbanite from Canada could sing reggae, but Shan wasn't too convinced Next day I'm like, come to my house, we gotta to start working right away!
It was here where Snow saw the video to Informer played on TV for the first time. After eight months of lockdown, he was released, and so was his debut album, 12 Inches of Snow. Informer went straight to number one on the Billboard Singles Chart in , and stayed there for a impressive seven weeks. It is also entered into the Guiness Book of World Records, twice, as the biggest selling reggae single in U.
And it doesn't end there, Girl, I've been hurt also from 12 Inches of Snow peaked at number 20 on the Billboard Chart, and the album went triple-platinum in both Canada and the United States. Sexy Girl, from Snow's album titled Murder Love, charted at number one in fifteen different countries, and Anything for You became such a massive hit in Jamaica, where the record was made, that it is now considered anthemic.
He's even tried his hand at acting. His first role was playing the head of a crack house in Tight: The Motion Picture, a Canadian independent production shot in Vancouver, and playing a prison guard in Robert DeNiro's directorial feature, Prison Song. Which also stars Q-Tip, Mary J. In Snow's long time partner and mother of his daughter Tamei Edberg sadly passed away from cancer.
Snow took time out of making music and the limelight as a whole to come to terms with the loss. He holds benefit concerts and makes charitable appearances to hand out supplies like backpacks full of school supplies to children living in public housing.
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